Datasets by industry

Retail and E-commerce Sales Datasets

Sales data with something to find in it. Store transactions by product and payment method, online orders with line items, promotions with an uplift group, returns with reasons, abandoned carts and store footfall. Build a sales dashboard, an A/B analysis of a promotion, or a customer segmentation.

Sales and orders

Point-of-sale transactions from small retailers and pharmacies, and online orders with shipping details, items and customer lifetime value.

Other18 cols · 200 rows

Small Retailer Sales Transactions

This dataset provides detailed transaction-level sales data from small local retailers, including product, payment, and retailer information. It enables comprehensive analysis of sales trends, business performance, and consumer behavior, supporting decision-making for retail operations and market research.

retailer_nameproduct_nameproduct_category
SuperMart DowntownOrganic Milk GallonGrocery
ElectroHubBluetooth HeadphonesElectronics
FashionistaSummer DressApparel
transaction_idtransaction_dateretailer_id+12 more
E-commerce13 cols · 200 rows

Sales Transactions

This dataset provides granular, line-item records of point-of-sale transactions, including product details, quantities, pricing, discounts, payment methods, and references to customers and store locations. It is ideal for retail analytics, sales performance tracking, and customer behavior analysis, enabling businesses to optimize inventory, marketing, and operational strategies.

product_namequantitypayment_method
Standard Widget2credit_card
Promo Mug1cash
Premium Headphones1debit_card
transaction_idtransaction_datetimecustomer_id+7 more
E-commerce23 cols · 200 rows

Order History

This dataset provides a detailed record of customer purchase histories, including order metadata, item-level details, shipping and tracking information, and customer lifetime value metrics. It enables comprehensive analysis of purchasing behavior, order fulfillment, and customer value for e-commerce businesses. The data is structured for easy integration with analytics platforms and supports advanced segmentation and forecasting.

order_statuscurrencyitem_name
deliveredUSDWireless Mouse
shippedCNYSmartphone Stand
deliveredEURYoga Mat
order_idcustomer_idcustomer_email+17 more
Healthcare25 cols · 200 rows

Pharmacy Retail Purchase Events

This dataset provides detailed, line-level records of pharmacy retail purchase events, including both over-the-counter and prescription medications. Each record captures transaction details, customer demographics (where available), product specifics, payment method, and prescription information, enabling comprehensive analysis of purchasing patterns, health trends, and market basket behaviors.

store_nameproduct_nameproduct_category
RxMart DowntownVitamin D3 Gummiessupplement
CareFirst PharmacyIbuprofen Tabletsanalgesic
MediQuick CentralMetformin HClantidiabetic
transaction_idtransaction_datetimestore_id+19 more

Promotions, returns and carts

Promotion transactions split into uplift groups, product returns with reasons and refund amounts, and shopping sessions that ended with an abandoned cart and a reason why.

Marketing18 cols · 200 rows

Synthetic Retail Promotion Uplift

This dataset provides granular sales transaction records enriched with detailed promotion and campaign information, enabling precise uplift analysis for retail marketing teams. It supports measurement of promotional effectiveness across products, stores, channels, and customer segments, making it ideal for optimizing campaign strategies and maximizing ROI.

store_regionproduct_categorypromotion_type
PacificElectronics–
SouthGroceriesdiscount
CentralClothing–
transaction_idtransaction_datestore_id+12 more
E-commerce22 cols · 200 rows

Online Retail Product Return Analytics

This dataset provides detailed, flat records of e-commerce product returns, including transaction details, customer demographics, product information, and reasons for return. It is designed for supply chain optimization, quality improvement, and customer experience analysis, enabling granular insights into return patterns and drivers across products and customer segments.

product_namereturn_reasonrefund_amount
UltraHD Smart TV 55indefective449.99
Womens Summer Dress Lsize issue39.99
Modern Floor Lamp Blacknot as described125
time_to_return_daysreturn_methodcustomer_country+16 more
E-commerce20 cols · 85 rows

Shopping Cart Abandonment Insights

This dataset provides granular insights into shopping cart abandonment by capturing detailed session-level data, including customer behavior, checkout progression, device and location context, and abandonment reasons. It enables retailers to identify key drop-off points, analyze abandonment patterns, and recommend targeted website improvements to reduce lost revenue.

abandonedabandonment_stagedevice_type
trueshippingdesktop
truecartmobile
falsecompleteddesktop
session_idcustomer_idsession_start_time+14 more
E-commerce26 cols · 200 rows

E-commerce Shopping Cart Abandonment

This dataset provides granular insights into user shopping sessions, cart interactions, and abandonment behaviors on digital retail platforms. It includes session metadata, cart details, device and location information, and explicit abandonment reasons, enabling robust conversion rate analysis and personalized marketing strategies.

cart_currencyabandoneddevice_type
USDfalsedesktop
USDtruemobile
EURfalsetablet
session_iduser_idsession_start_time+20 more

Customers and stores

Customer purchase frequency with lapsed flags, store footfall by day with holidays and weather, and product reviews with ratings and sentiment.

Marketing19 cols · 120 rows

Customer Purchase Frequency Patterns

This dataset provides a comprehensive view of customer purchase frequency patterns, including total purchases, recency, spending, and lapsed status. It is designed to support marketing optimization, retention analysis, and win-back campaign targeting by offering actionable insights into customer engagement and churn risk.

first_namelast_nameis_lapsed
MarinaDupontfalse
JasonRichardsfalse
NaokoMurakamitrue
customer_idemailsignup_date+13 more
Other15 cols · 200 rows

Retail In-Store Foot Traffic Counts

This dataset provides anonymized, daily foot traffic counts for physical retail locations, enriched with store details, holiday indicators, weather conditions, and special event annotations. It enables robust sales forecasting, staffing optimization, and marketing campaign impact analysis by correlating footfall with external factors and store attributes.

store_nameday_of_weekis_holiday
FreshMart DowntownFridayfalse
MegaMart UptownSaturdayfalse
Boutique ParisienneFridaytrue
foot_traffic_idstore_idstore_street_address+9 more
E-commerce12 cols · 200 rows

E-Commerce Reviews Sentiment Dataset

This dataset contains detailed e-commerce product reviews, including review text, star ratings, sentiment labels, and metadata such as helpful votes and verified purchase status. It is ideal for training and evaluating sentiment analysis models, understanding customer feedback, and powering recommendation engines. The rich structure supports both NLP research and practical business applications.

product_namereview_titlesentiment_label
Wireless Bluetooth EarbudsAmazing Sound Quality!positive
Stainless Steel Water BottleKeeps Drinks Cold For Hourspositive
Foldable Laptop StandMakes Working Easierpositive
review_idproduct_iduser_id+6 more

Every dataset in this collection

12 datasets

Other18 cols · 200 rows

Small Retailer Sales Transactions

This dataset provides detailed transaction-level sales data from small local retailers, including product, payment, and retailer information. It enables comprehensive analysis of sales trends, business performance, and consumer behavior, supporting decision-making for retail operations and market research.

retailer_nameproduct_nameproduct_category
SuperMart DowntownOrganic Milk GallonGrocery
ElectroHubBluetooth HeadphonesElectronics
FashionistaSummer DressApparel
transaction_idtransaction_dateretailer_id+12 more
E-commerce13 cols · 200 rows

Sales Transactions

This dataset provides granular, line-item records of point-of-sale transactions, including product details, quantities, pricing, discounts, payment methods, and references to customers and store locations. It is ideal for retail analytics, sales performance tracking, and customer behavior analysis, enabling businesses to optimize inventory, marketing, and operational strategies.

product_namequantitypayment_method
Standard Widget2credit_card
Promo Mug1cash
Premium Headphones1debit_card
transaction_idtransaction_datetimecustomer_id+7 more
E-commerce23 cols · 200 rows

Order History

This dataset provides a detailed record of customer purchase histories, including order metadata, item-level details, shipping and tracking information, and customer lifetime value metrics. It enables comprehensive analysis of purchasing behavior, order fulfillment, and customer value for e-commerce businesses. The data is structured for easy integration with analytics platforms and supports advanced segmentation and forecasting.

order_statuscurrencyitem_name
deliveredUSDWireless Mouse
shippedCNYSmartphone Stand
deliveredEURYoga Mat
order_idcustomer_idcustomer_email+17 more
Healthcare25 cols · 200 rows

Pharmacy Retail Purchase Events

This dataset provides detailed, line-level records of pharmacy retail purchase events, including both over-the-counter and prescription medications. Each record captures transaction details, customer demographics (where available), product specifics, payment method, and prescription information, enabling comprehensive analysis of purchasing patterns, health trends, and market basket behaviors.

store_nameproduct_nameproduct_category
RxMart DowntownVitamin D3 Gummiessupplement
CareFirst PharmacyIbuprofen Tabletsanalgesic
MediQuick CentralMetformin HClantidiabetic
transaction_idtransaction_datetimestore_id+19 more
Marketing18 cols · 200 rows

Synthetic Retail Promotion Uplift

This dataset provides granular sales transaction records enriched with detailed promotion and campaign information, enabling precise uplift analysis for retail marketing teams. It supports measurement of promotional effectiveness across products, stores, channels, and customer segments, making it ideal for optimizing campaign strategies and maximizing ROI.

store_regionproduct_categorypromotion_type
PacificElectronics–
SouthGroceriesdiscount
CentralClothing–
transaction_idtransaction_datestore_id+12 more
E-commerce22 cols · 200 rows

Online Retail Product Return Analytics

This dataset provides detailed, flat records of e-commerce product returns, including transaction details, customer demographics, product information, and reasons for return. It is designed for supply chain optimization, quality improvement, and customer experience analysis, enabling granular insights into return patterns and drivers across products and customer segments.

product_namereturn_reasonrefund_amount
UltraHD Smart TV 55indefective449.99
Womens Summer Dress Lsize issue39.99
Modern Floor Lamp Blacknot as described125
time_to_return_daysreturn_methodcustomer_country+16 more
E-commerce20 cols · 85 rows

Shopping Cart Abandonment Insights

This dataset provides granular insights into shopping cart abandonment by capturing detailed session-level data, including customer behavior, checkout progression, device and location context, and abandonment reasons. It enables retailers to identify key drop-off points, analyze abandonment patterns, and recommend targeted website improvements to reduce lost revenue.

abandonedabandonment_stagedevice_type
trueshippingdesktop
truecartmobile
falsecompleteddesktop
session_idcustomer_idsession_start_time+14 more
E-commerce26 cols · 200 rows

E-commerce Shopping Cart Abandonment

This dataset provides granular insights into user shopping sessions, cart interactions, and abandonment behaviors on digital retail platforms. It includes session metadata, cart details, device and location information, and explicit abandonment reasons, enabling robust conversion rate analysis and personalized marketing strategies.

cart_currencyabandoneddevice_type
USDfalsedesktop
USDtruemobile
EURfalsetablet
session_iduser_idsession_start_time+20 more
Marketing19 cols · 120 rows

Customer Purchase Frequency Patterns

This dataset provides a comprehensive view of customer purchase frequency patterns, including total purchases, recency, spending, and lapsed status. It is designed to support marketing optimization, retention analysis, and win-back campaign targeting by offering actionable insights into customer engagement and churn risk.

first_namelast_nameis_lapsed
MarinaDupontfalse
JasonRichardsfalse
NaokoMurakamitrue
customer_idemailsignup_date+13 more
Other15 cols · 200 rows

Retail In-Store Foot Traffic Counts

This dataset provides anonymized, daily foot traffic counts for physical retail locations, enriched with store details, holiday indicators, weather conditions, and special event annotations. It enables robust sales forecasting, staffing optimization, and marketing campaign impact analysis by correlating footfall with external factors and store attributes.

store_nameday_of_weekis_holiday
FreshMart DowntownFridayfalse
MegaMart UptownSaturdayfalse
Boutique ParisienneFridaytrue
foot_traffic_idstore_idstore_street_address+9 more
E-commerce12 cols · 200 rows

E-Commerce Reviews Sentiment Dataset

This dataset contains detailed e-commerce product reviews, including review text, star ratings, sentiment labels, and metadata such as helpful votes and verified purchase status. It is ideal for training and evaluating sentiment analysis models, understanding customer feedback, and powering recommendation engines. The rich structure supports both NLP research and practical business applications.

product_namereview_titlesentiment_label
Wireless Bluetooth EarbudsAmazing Sound Quality!positive
Stainless Steel Water BottleKeeps Drinks Cold For Hourspositive
Foldable Laptop StandMakes Working Easierpositive
review_idproduct_iduser_id+6 more
Other20 cols · 200 rows

Local Food Delivery Order Patterns

This dataset provides detailed, time-stamped records of local food delivery orders, including customer demographics, restaurant information, ordered items, payment methods, and delivery outcomes. It enables granular analysis of demand patterns, peak ordering times, and customer preferences, supporting operational optimization and targeted marketing strategies.

customer_genderrestaurant_namedelivery_status
femaleSushi Zendelivered
maleBurger Housedelivered
prefer_not_to_sayCafe Parispending
order_idorder_datetimecustomer_id+14 more

Questions

Is this an alternative to the Superstore dataset?
Yes. These cover the same ground (sales by product, customer and region) with different stories to find, so your dashboard won't look like everyone else's.
Can I get years of daily sales?
The ready-made datasets have a few hundred rows each. For a longer history, open one in GoMask Data Factory and generate up to a million rows.
What can I download?
Excel, CSV, JSON, Parquet, JSONL, SQL, TSV or XML. A 10-row sample is free, and a new account's free credits cover your first full download.

What should your data show?

Preview 20 rows free
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