• Gaming
  • 15 columns
  • 200 rows
  • 8 formats

Gaming Influencer Engagement Statistics

This dataset provides monthly engagement statistics for gaming influencers across major social and streaming platforms, including follower growth, content activity, and detailed interaction metrics. It supports brand partnership tracking and ROI calculation, enabling marketers and agencies to assess influencer effectiveness and optimize campaign strategies.

  • last updated 21 Aug 2025
  • by GoMask
The brief that made it

Identifying top-performing gaming influencers for brand partnerships

Sample rows

preview · 8 of 200 rows · all 15 columns
influencer_idstringplatformstringestimated_roifloatprimary_gamestringinfluencer_namestringmonthdatefollowers_countintegerposts_countintegerengagement_ratefloatlikes_countintegercomments_countintegershares_countintegerviews_countintegerbrand_partnerships_countintegercountrystring
INF001Twitch1388.2League of LegendsShadowHex2024-04-01875000321.21623202170156052340010USA
INF002YouTube3280Counter-StrikePixelForge2024-05-012200000250.548330052003500120000012Australia
INF003TikTok169PUBG MobileRogueByte2024-03-01745002213.44156009806302010003Singapore
INF004Instagram113.5Genshin ImpactNovaMage2024-02-0199000198.3211250350210698002South Korea
INF005Discord0Among UsEchoWolf2024-06-0100000000India
INF006Twitter0Magic: The GatheringVortexQueen2024-05-01350947.69873259500Poland
INF007Facebook86.3RetroGameSage2024-01-01280001415.165200302140310002Germany
INF008Twitch4200.5Call of DutyCrypticDusk2024-04-015100000380.3458200184090068000015Sweden

What the 200 rows show

from the 200-row sample

YouTube platform stands out: mean estimated_roi is 1,926, against 294.1 for the rest.

  • 80.1median estimated_roi
  • 15countries
  • 39,356median followers_count
  • 16median posts_count
  • 13.4median engagement_rate
  • 5,945median likes_count
Mean estimated_roi by platform200 rows
01,0002,0001,523Twi…28 r…1,926You…26 r…91.6Tik…27 r…105.2Ins…29 r…15.2Twi…21 r…92.9Fac…23 r…18.6Dis…26 r…4.3Oth…20 r…
estimated_roi200 rows, in bands of 500
075150150712148260102,5004,500estimated_roi →

Median 80.1, from 0.0 to 4,201.

primary_game200 rows · top 10 of 32 values
  1. League of Legends17
  2. Genshin Impact17
  3. Magic: The Gathering14
  4. Valorant13
  5. Among Us12
  6. Counter-Strike11
  7. Sniper Elite11
  8. PUBG Mobile10
  9. Indie Quest9
  10. Fortnite8
15 columns by typefrom the column list below
  • string 5
  • integer 7
  • float 2
  • date 1

Columns

15 columns in three groups
blueprint · 15 columns
columntypedescriptionexample
Text 5 columns
influencer_idstringUnique identifier for each gaming influencer.uniqueINF001
influencer_namestringDisplay name or handle of the influencer.ShadowHex
platformstringSocial media or streaming platform where engagement is measured (e.g., Twitch, YouTube, TikTok, Instagram, Twitter).8 valuesTwitch
countrystringCountry where the influencer is primarily based.optionalUSA
primary_gamestringMain game or gaming genre the influencer is known for.optionalLeague of Legends
Numbers 9 columns
followers_countintegerTotal number of followers/subscribers on the platform at the end of the month.0 or more875000
posts_countintegerNumber of posts, streams, or content pieces published by the influencer during the month.0 or more32
engagement_ratefloatEngagement rate for the influencer on the platform during the month (percentage, e.g., 5.25 for 5.25%).0 to 1001.21
likes_countintegerTotal number of likes received on content during the month.0 or more · optional62320
comments_countintegerTotal number of comments received on content during the month.0 or more · optional2170
shares_countintegerTotal number of shares or retweets received on content during the month.0 or more · optional1560
views_countintegerTotal number of views or impressions on content during the month.0 or more · optional523400
brand_partnerships_countintegerNumber of brand partnership campaigns or sponsored posts during the month.0 or more · optional10
estimated_roifloatEstimated return on investment (ROI) for brand partnerships during the month (percentage, e.g., 120.5 for 120.5%).0 or more · optional1388.2
Dates and times 1 column
monthdateMonth and year for which engagement statistics are reported (use first day of month).2024-04-01

Use it for

  • median estimat…80.1200 rowsmean estimated roi by…1.5kTwit…1.9kYouT…91.6TikT…105.2Inst…

    A gaming dashboard

    Estimated_roi by platform and a breakdown of primary_game. Excel, Power BI or Tableau.

  • Why do the 26 YouTube rows have a mean estimated_roi of 1,926?

    A root-cause class exercise

    Hand out the rows and one question. The answer is in the data, not in the brief.

  • A software demo

    Believable influencers with influencer_name, platform and month to fill a screen in front of a buyer.

Not quite right?

Make it yours.

Same 15 columns, your size and your rules. See 20 rows before you pay.

Preview 20 rows free

1,000 rows: $1.99 · 10,000: $12.99One-time. No subscription. All prices

This dataset200 rows15 columns
Yours1,000 rows15 columnscountry: UK only

blueprint · gaming-influencer-engagement-statistics

Behind this dataset

Same schema. As many rows as you need.

These 200 rows came out of a blueprint — 15 columns with generation rules behind each one. Open it in Data Factory to retune a column, add your own, wire in foreign keys, and run it at the size you actually need.

Rules it was built with
  • Include influencer name, platform, month
  • Capture follower count and engagement rate
  • Exclude inactive accounts
  • Aggregate by game genre
Rows
Open the blueprint in Data Factory

1 credit per row. Preview 20 rows free. Buy rows for the full run.

Exports
CSV, JSON, JSONL, Parquet, SQL, Excel, TSV, XML
Licence
yours to use, including commercially
API slug
gaming-influencer-engagement-statistics

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